30 Vintage Cover Photos of McCall’s Magazine in the Early 20th Century

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McCall’s was a monthly American women’s magazine, published by the McCall Corporation, that enjoyed great popularity through much of the 20th century, peaking at a readership of 8.4 million in the early 1960s. It was established as a small-format magazine called The Queen in 1873. In 1897, it was renamed McCall’s Magazine—The Queen of Fashion (later shortened to McCall’s) and subsequently grew in size to become a large-format glossy. It was one of the “Seven Sisters” group of women’s service magazines.

Covers of McCall’s magazine in the 1900s and 1910s

McCall’s published fiction by such well-known authors as Alice Adams, Lester Atwell, Ray Bradbury, Gelett Burgess, Willa Cather, Jack Finney, F. Scott Fitzgerald, Barbara Garson, John Steinbeck, Tim O’Brien, Tony J. Caridi, Anne Tyler and Kurt Vonnegut.

Here is a set of vintage photos that shows covers of McCall’s magazine in the 1900s and 1910s.