Larry Aldrich (1906–2001) was an American manufacturer of women’s clothing. He began making clothing in 1927 but his own name didn’t appear on labels until the 1940s.
Fashion designs by Larry Aldrich in the 1950s
Larry Aldrich clothing was stylish, but not fashion-forward. Styles from Paris were adapted to have a more conservative sensibility. He was a collector of modern art, and in the late 1960s was known for using Op Art fabrics that he had designed for him.
In 1957, Aldrich became very involved in art collecting, and made Marie McCarthy (who had been with the firm since 1943) the head designer. By the mid to late ’60s, the label read “Marie McCarthy for Larry Aldrich.”
In 1972, Larry Aldrich retired from the clothing business to concentrate on developing his art museum, the Aldrich Museum of Contemporary Art. He sold his business to Lew Prince, and the label became simply, “Aldrich.”
Take a look at these stunning photos to see portraits of classic beauty wearing fashion designs by Larry Aldrich in the 1950s.
Lisa Fonssagrives in dinner suit of navy blue silk taffeta accented with sprays of white lilacs at the neck, by Larry Aldrich, veiled white straw hat by Sally Victor, photo by Diane and Allan Arbus, Vogue, March 1, 1950
Jean Patchett in short evening dress and stole of Enka rayon crêpe by Larry Aldrich, photo by John Rawlings, Vogue, January 1, 1950
Model in gray flannel sleeveless dress and matching bolero lined in apricot silk shantung same as the scarf, by Larry Aldrich, faux pearls by Richelieu, photo by Horst P. Horst, Vogue, February 1, 1950
Betty Threatt in soft afternoon dress with contrasting coat of Enka rayon by Larry Aldrich, photo by John Rawlings, Vogue, January 1, 1951
Dovima in Moygashel Irish linen dress with attached scarf by Larry Aldrich, jewelry by Van Cleef & Arpels, cover by Richard Avedon, Harper’s Bazaar UK, July 1951
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