Ad for Action Pants!, ca. 1950s

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“Walking my dog in these action pants have never made me feel more alive! Thanks Shempley’s!”

Advertising has always been the primary method for companies to promote their products. It’s fascinating to look back on the vintage advertisements that helped shape the industry into what it is today. Back in the 1950s, Action Pants were sweeping the nation. They were the pants on every man’s wish list. Featuring the patented ‘Action Zone,’ as well as an “extra large snack sack,” these pants were just as stylish as they were practical.

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