The Kiss of Prohibition: “Lips That Touch Liquor…”

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The following is scanned from Mother [Eliza Daniel] Stewart, Memories of the Crusade, a Thrilling Account of the Great Uprising of the Women of Ohio in 1873, Against the Liquor Crime (Columbus: Wm. G. Hubbard & Co.:273- )

(Photo: Women Campaiging Against Alcohol Consumption, location unknown)

The reason why the women are holding this sign for this picture is because they did not want a man that would drink because in most cases the women and children would be beaten, and the men would spend all of their money on the alcohol. This is a terrible issue of the time and it needed to be fixed, so women got together and protested and made sure that men knew their stance on the subject of alcohol.

The Demon of Rum is about in the land,
His victims are falling on every hand,
The wise and the simple, the brave and the fair,
No station too high for his vengeance to spare.
O women, the sorrow and pain is with you,
And so be the joy and the victory, too;
With this for your motto, and succor divine,
The lips that touch liquor shall never touch mine.

“The lips that touch liquor shall never touch mine.” The last line of an anonymous poem from the Women’s Christian Temperance Union (WCTU) became a popular mantra in the efforts by prohibitionists to stop all sales of alcoholic beverages in the United States: It seemingly was a threat by young women to their young men to stay away from the booze or skip the kissing routine.

According to BOTTLES, BOOZE, AND BACK STORIES, the origins are said to go back at least to March 1873 and perhaps as early as early as 1869. The mantra of the “drys” has been cited in newspaper articles, magazines and books; depicted on placards, signs, and needle point; and repeated in poems and songs. “Lips that touch liquor…” has reached iconic stature and as such has attracted more than its share of parodies. Featured here are a few of its manifestations.

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